Millions are getting ready for the biggest sports event of the year, those of us in the PR and advertising industry are paying close attention to the highly anticipated commercials that Super Bowl 50 will bring this weekend.
Each year, brands pay millions of dollars for a 30-second spot during the game in hopes of connecting with consumers, and this year is no different — the base price for a spot in 2016 is estimated at $4.5 million.
As we prepare for the Big Game this Sunday, our RockStars looked back at some of their favorite ads, and put together a list of their top 10 most memorable Super Bowl ads:
The Force: Volkswagen Commercial
Budweiser Super Bowl XLVIII Commercial Puppy Love
Doritos Superbowl Commercial Contest 2015
Budweiser “Lost Dog” Superbowl 2015 Commercial THE FEELS
Betty White Snickers Super Bowl Commercial 2010
Bud Light: Satin Sheets
GM Robot Super Bowl Commercial
BMW i3 – “Newfangled Idea”
Newcastle Brown Ale Commercial 2015 – Aubrey Plaza Prepares You for Band of Brands
Taco Bell: ‘Viva Young’