Senior Staff Gets a Boost to Continue Flow of Solid, Fresh Ideas For Clients

MIAMI, Nov. 15, 2014 – Public relations, marketing and digital firm RockOrange is proud to announce three key additions to its senior leadership team geared toward delivering top-tier client service.

• Ray Muñoz, previously a senior manager at Coral Gables-based marketing firm kabookaboo, has been added as senior director, agency operations with RockOrange. His role will focus on shoring up the organizational and structural aspects of the growing agency.
• Joining Muñoz is award-winning reporter and editor David Quiñones, the former managing editor of PODER Hispanic Magazine and recently the digital news editor at Fusion, who takes the reins as vice president, editorial and content.
• Mahogani Jones, a renowned client relations guru whose stops include Burger King and ADT, will be RockOrange’s director of new business development and marketing activations, rounding out the trio of high-profile additions.

“Each of these talented additions represents a coup for the agency,” said Miguel Piedra, principal and managing partner of RockOrange. “I’m confident these new RockStars will propel our team to the next level.”

The new hires join Piedra, fellow principal David Naranjo and senior vice president Alix Salyers as agency leaders for a shop that has quickly grown from six employees to 30 in less than 2 years.

On the heels of winning the Bulldog Stars of PR Award and the Holmes Report’s 2014 New Agency of the Year, RockOrange is expanding its client roster and its various scopes of work with existing clients. These new hires fill roles that will help deliver consistently solid, fresh ideas and strategies that RockOrange clients have come to expect.

About RockOrange
RockOrange is an award-winning, full-service communications firm that was founded in January 2013, specializing in traditional PR, digital and social media, corporate communications, brand building and talent management, targeting both general market and Hispanic audiences. Experience includes work with some of the world’s most iconic brands in a variety of industries, including franchising businesses, music and entertainment, cruise lines, hotels/resorts, resort destinations, culinary, automotive, pharmaceuticals, banking/financial institutions and not-for-profit organizations. RockOrange was awarded 2014 New Agency of the Year by The Holmes Report; 2014 New Agency of the Year (Gold) by Bulldog Reporter’s Star of PR Awards; and received 2014 Small PR Firm of the Year (honorable mention) by PR News’ PR Platinum Awards. The agency also won the 2014 PR Crossover Award for Gloria Estefan’s “The Standards” by the Billboard Latin Music Marketing Awards. RockOrange was also included in the 2014 Top 250 PR Agencies in the world in the Holmes World PR Report and was included in the PR Week Agency Business Report 2014.

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